Serpzilla

Serpzilla is a link building marketplace where SEO professionals buy backlinks from publishers, with buying partly automated through autobuyers. Placement types cover rental backlinks, guest posts, niche edits, contextual and sitewide links, link insertion and Quora comments, plus an iGaming category. Each publisher site carries basic quality metrics, so a buyer can judge a domain before ordering. There is no subscription or platform fee, and an account can be opened to browse available placements before buying. Publishers can join the other side of the marketplace to sell placements. An MCP server connects Claude, ChatGPT, Cursor and other MCP tools to Serpzilla, so an agent can search for backlink opportunities, find referring domains in a topic, analyze their traffic trends, manage orders and buy placements from inside the conversation. Guides on backlink strategy and an SEO glossary support the link work.