351 AI SEO tools verified from their own sites
The features of every AI SEO tool, read from each one's own website and grouped by category.
Brand visibility across traditional search and AI answers is what Semrush is built around. It covers keyword research with traffic estimates and ranking positions, competitor and domain analysis,…
Surfer tracks a brand's visibility in Google and in AI answers from ChatGPT, Gemini and Perplexity, and pairs that with content tooling. Its Content Editor guides on-page optimization…
Ahrefs presents itself as a marketing platform for search and AI, running on its own web index. Keywords Explorer generates keyword ideas, clusters them and scores ranking difficulty…
Frase is a content platform built around ranking on Google and getting cited in AI answers in the same workflow. It covers SEO research, topic clusters, a content…
SE Ranking covers the full SEO cycle for agencies, in-house teams and growing businesses. Core modules include Rank Tracker, Keyword Research, an On-Page SEO Checker, Website Audit, Competitor…
Profound is a marketing platform built around AI search. It shows what customers ask engines such as ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot and Google AI Overviews, and…
Tools come from published guides to AI SEO tools that rank in Google search, plus a search for each tool's own site.
A tool stays when its own website shows it does SEO work itself. Agencies, courses and general chat assistants are left out.
Each tool's own site is read against the same fifteen questions, from keyword research to an API or MCP server.
A site that does not say means "not enough info" on the listing, never a guess.
Every tool listed here was first named in a published guide to AI SEO tools that ranks in Google search in the United States, or found by a search for the tool's own website. Each tool's site was then read and answered against the same checklist: whether it does SEO work itself, the eight core jobs from keyword research to AI search visibility, and the practical questions buyers ask, such as a free plan, a free trial, an API or MCP server, a WordPress plugin, a browser extension and agency features.
A tool whose site did not show SEO work of its own was left out, along with agencies, courses, publications, general AI assistants and products that have shut down. Duplicates and sub-products of a listed tool were removed so each tool appears once. The number of guides that name each tool is kept and shown as "cited by N guides"; it measures how often a tool is mentioned, not how well it works. No tool was tested.
Owners can claim a listing to correct details or add photos. A person checks every claim. Published by Brandon Belot.
AI SEO tools range from single-job tools to platforms that cover most of the work. Before you compare names, decide which job you are buying for, then read every listing's features grid the same way.
Writing and optimizing pages, finding keywords, fixing a site's technical problems, tracking rankings, building links, working on local search and watching how AI assistants describe your brand are separate jobs, and each has its own category here. If you need three or four of them in one place, start with the all-in-one platforms. If you need one job done in depth, start with the category built for it.
Every listing answers the same fifteen questions from the tool's own website. A check mark means the site states the feature, a cross means the site rules it out, and a feature the site does not mention is listed as "not enough info". That last line is not a no. Plenty of vendor sites leave things out, so ask the vendor before you rule a tool out.
The line under each tool counts the published guides to AI SEO tools that name it. A high count means buyers already hear about the tool; a low count can mean it is newer, narrower or less marketed. It measures attention, not quality, so use it to build a short list and never to make the final call.
A feature on a vendor's homepage may sit on its most expensive plan. Once you have two or three candidates, open each vendor's pricing page and check which plan includes the features you need, how projects, keywords, pages or credits are counted, and whether a free plan or a free trial lets you test it on your own site first. The free tools and free trial pages list the tools that state either.
If your team works with AI assistants such as Claude or ChatGPT, or with its own scripts and dashboards, look for an API or an MCP server, which lets an AI agent call the tool's data directly. If you publish on WordPress, a plugin saves copying drafts and fixes by hand. Agencies should look for white-label reports and client accounts.
Run the same keyword, page or domain through each candidate and compare what comes back. A tool that reads your own site well in a trial tells you more than a long feature list. Nothing in this directory has been tested by us, so the trial is where the real comparison happens.
Every tool here was named in a published guide to AI SEO tools that ranks in Google search, or found by a search for its own website, and then read on that website. A tool stays when its own site shows it does SEO work itself. Agencies, courses, publications and general AI chat assistants are left out, and duplicates are merged.
It is the number of published guides about AI SEO tools that name the tool, counted when the directory was built. Category pages list tools in that order after any featured placement. It measures how often a tool is mentioned, not how well it works.
Each tool sits in one category, set from what its own website says it does. A tool that covers four or more of the eight core jobs (keyword research, content optimization, AI writing, technical audits, rank tracking, backlinks, local SEO and AI search visibility) is an all-in-one platform. A tool built around one or two of them sits with the job it does first.
167 of the 351 tools listed state a free plan or free tools on their own website, and 165 state a free trial. The Free AI SEO Tools page lists the first group and the free trial page the second. Check the vendor's pricing page for what each free tier includes.
No. Each listing reports what the tool's own website states, and the features grid marks what the site confirms, what it rules out and what it does not say. Nothing here is a review. Check features, limits and pricing with the vendor before you buy.
No. A basic listing is free and stays free. Featured and best-of positions are paid placements, and they are marked as such wherever they appear. Vendors can claim their listing for free to correct details or add screenshots.